11 MPC Plastic WILD JUNGLE ANIMALS Blaze Orange Xclusive Cereal Premium
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1960s vintage plastic play set JUNGLE / WILD ANIMAL figures by MPC (Multiple Products Co.) in 54mm play set scale in solid blaze orange color - an exclusive color to the cereal premium series. These were widely marketed during the baby boomer era and an affordable alternative to the more expensive Marx figures of the time. Sold and distributed in a variety of Jungle play sets (among them a King Kong play set), in bags, and as cereal premiums their popularity has grown over the years both as nostalgia and because of the wide variety of colors and unlimited shades these were made in, with some being less common or scarce. As I understand it some companies conducted studies to see what colors were appealing to children and hence the unpopular, such as green, and were discontinued or much scarcer (white seems to be the rarest), while others were exclusive to cereal premiums (blaze orange, purple, and canary yellow - and blue but given the subtle variations in shades it is virtually impossible to positively identify which were the cereal premiums). This group includes of 11 figures: AFRICAN ELEPHANT, GORILLA, LION, TIGER, HIPPO / HIPPOPOTAMUS, ALLIGATOR, REINDEER, POLAR BEAR, GRIZZLY BEAR, WALRUS and BISON (American Buffalo). All have minor wear are in very good condition with no damage, the largest figure of the Elephant measures 3 and
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