April 12, 2024
1952 Otto Aicher GEBRAUCHSGRAPHIK German POSTERS Valerian Guillard Kenji Itoh
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GEBRAUCHSGRAPHIK: July 1952 International Advertising Art � A Selection of German Posters of 1951; Hans Renner; Valerian Guillard; Kenji Itoh, etc. � Eberhard Holscher (Editor): GEBRAUCHSGRAPHIK. Munich: Gebrauchsgraphik, 1952. Original edition (Volume 23, Number 7: July 1952). Text in German and English. A vintage magazine in very good or better condition: wrappers foxed with a bit of interior spotting early and late. Cover design by Troost. 8.25 x 11.75 vintage magazine with 63 pages of editorial content plus trade advertisements. Gebrauchsgraphik utilized the latest printing and press technologies and often included custom colors, bound-in samples and advertising fold-outs, foil stamps, die-cuts and other special finishing effects. Contents A Selection of German Posters of 1951 by Max Korner: includes work by Eugen Max Cordier, Wolf Dieter Zimmerman, Otto Aicher, Walter Breker, and Anton Stankowski among others (13 illustrations, 4 in color) Propagandizing wrapping papers by Eberhard Holscher: design by Sigmund von Weech The topical page by Ludwig Ebenhoh: winners of a poster competition—Michael Prechtl and B. K. Wiese (2 pages with 3 b/w illustrations) Hans Renner by Anton Sailer: elegantly surreal work (8 pages with 20 b/w illustrations) Valerian Guillard, Argentinian by Alfredo Gellhorn Woodcuts for the Song of Solomon
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