1955 GebrauchsGraphik POSTERS Georg Trump TYPE Design

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GEBRAUCHSGRAPHIK International Advertising Art: July 1955 Incredible Original German Graphic Arts Magazine Eberhard Holscher (Editor): GEBRAUCHSGRAPHIK. Munich: Gebrauchsgraphik, 1955. Original edition (Volume 26, Number 7: July 1955). Text in German and English. A near-fine vintage magazine: minor shelf wear. Interior unmarked and very clean. Way out-of-print. 8.25 x 11.75 vintage magazine with 64 pages of editorial content and trade advertisements. Cover by Kurt Kranz. Gebrauchsgraphik utilized the latest printing and press technologies and often included custom colors, bound-in samples and advertising fold-outs, foil stamps, die-cuts and other special finishing effects. Contents: Erik Stockmarr, Kopenhagen. Circus posters by Ludwig Ebenhoh Michael Engelmann, Munich. Commercial Art by Eberhard Holscher Children’s picture books by Gerhard Oberlander by Carl Heussner Pierre M. Comte, Paris. French commercial art by Anton Sailer Samples of new typefaces by Georg Trump by Hans Eberhard Friedrich Lajos Szalay. A magician with the pen by Anton Sailer German publisher’s marks by Eberhard Holscher Alfred Lutz. Commercial art by Ludwig Ebenhoh And more. Gebrauchsgraphik was the leading voice of the Avant-Garde influence on the European Commercial Art and Advertising industries before World War II. In the thirties, all roads led through read more

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