Joe Louis The Winner Chesterfield Cigarette Ad Card

Joe Louis "The Winner" Chesterfield Cigarette Ad Card 1930s

Unusual Photographic Ad Card fro the New York Regional Area

This is an unusual photographic advertisement card from the 1930s showing boxing legend JOE LOUIS, dressed in stylish clothes, with a box of CHESTERFIELD CIGARETTES. The card reads "The Winner / In New York it's Chesterfield ...the CHAMP of CIGARETTES / Joe Louis"

The photographic advertisement card is on photographic paper and measures 3½" wide and 5½" tall. The photographic paper is a cool grey color. And is in very good condition. The back of the card is blank.

For historical background, Joe Louis was born Joseph Louis Barrow and was nicknamed The Brown Bomber. A native of Lafayette , Alabama , he is regarded as one of the greatest heavyweight boxing champions of all time. He held the title for over 11 years, recording 25 successful defenses of the title. In 2003, Ring Magazine rated Joe Louis No. 1 on the list of 100 greatest punchers of all time. In 2005, Louis was named the greatest heavyweight of all time by the International Boxing Research Organization. He participated in 27 heavyweight championship fights, a record which still stands.

In the turbulent era before World War II, he became national hero for both black and white America . Sportswriter Jimmy Cannon
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