Barbie Exclusives

Many changes started to ocetu- at Mattel in tlie 1980's. Executives recognized the potential for additional sales by targeting collectors in addition to children. Inspired by additional revenue, they created "1l1e Timeless Creation" division. The Dolls of the World Collection, conunonly referred to as the "International," was Mattel's strongest category for the advanced collectors.

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Table of Contents:

Cover

Acknowledgments

Introduction

Contents

A

B

C

D

F

H

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