Early ATSF Art "RED CLIFFS" by a famous painter/ATSF Railroad/Poster/CalendarsRecently I came across a plethora of ATSF memorabilia that included travel kits, schedules, posters, and calendars. I have kept 20 of the prints depicting Navajo culture as I so remember the ATSF efforts. I hope I said that right! The reason I remember this so well is that as a young boy growing up in New York I got a Lionel train set that was pulled by a four unit Atchison Topeka & Sante Fe Diesel. I'll never forget running that train in the dark illuminated only by the headlights and pieces of the train. What a wonderful memory I have of setting it up every X-Mas. I always got more pieces until it was so big it was too hard to put it up with so little space. Plus, I became a teenager and found new toys to play with. While I just got huge bucks for the train set, I still have the memories, and all of the ATSF posters. Now, about the art! There was one man responsible for all of the beautiful prints that were painted for ATSF and that was William Haskell Simpson, and he began his advertising campaign in the early 1900's. ( See this information at the bottom of the listing.) Now I am selling these calendar posters that were on top of each calendar, and I do have 20 of the poster portions. I would consider selling all of them except "The Chiefs" for $250.00 and combine the shipping! They measure approximately 13.75"x13" and the colors have remained strong, and while the paper is a brittle card stock, most collectors are having theirs linen lined to protect the beautiful prints that became the top of the calendars. That is what you see here! This sale is for an initial 1954 print, "RED CLIFFS!" I have 20 different calendar poster tops, all on ebay now! ATSF Railroad Calendar Art (20): Old WarBonnet, Indian Chant, IndianSandpainter, DancingLesson, NavajoShepherdess, NavajoCountry, MonumentValley, SanFrancisco Peaks, End of SantaFe Trail, Eagle Dance, NavajoChildren, NavajoSilversmith, The PassingStorm, Caravan-SantaFe Trail, GrandCanyon-South Rim, The KachinaDoll, IndianSheperd, Red Cliffs, Navajo Woman, & The Chiefs- MostValuable Because of the varied conditions I will insist on you making your own rating of each piece. I can definitely state that the colors are strong and each center calendar/poster art is very intact. The bummer is that the paper is very very brittle card stock, and the corners are becoming bent and damaged.(See photo above!) I will wrap this art very well, as I always do, and ship it flat, between cardboard, in a reinforced envelope for safe delivery to you. Please do not pay to the automatic ebay invoice as it does not include the shipping and handling costs to protect your new purchase. HAPPY HOLIDAYS, EVERYONE! The man responsible for the fantastic history of Santa Fe's artistic use of southwest paintings for its calendars was William Haskell Simpson, who became ATSF's general advertising agent in 1900. His first goal was to enhance the company's image and promote tourism to the Southwest where Santa Fe's famed passenger trains roamed. His efforts can be described as monumental. Simpson searched for artists from the eastern United States to paint southwestern themed art, which would then be used in Santa Fe advertising. With a plan in hand, the first painting purchased by Simpson was in 1903. The work of art depicted the San Francisco Peaks in northern Arizona, as painted by Bertha Menzler Dressler.
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