1930's Schlitz Beer Reverse On Glass Bar Sign - No Reserve!!!

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For your bidding I have a great example reverse painting on glass, the previous owner dates this sign back to the 1930’s. That makes this over 70 years old, considering the age this sign is in great shape. The sign has a sturdy chain to hang it. The marquee is not original but is a great touch. The Joseph Schlitz Brewing Company was an American brewery based in Milwaukee, Wisconsin, and was once the largest producer of beer in the world. Its namesake beer, Schlitz, was known as "The beer that made Milwaukee famous" and was famously advertised with the slogan "When you're out of Schlitz, you're out of beer". The company was founded by August Krug in 1849 but acquired by Joseph Schlitz in 1858. Schlitz was bought by Stroh Brewery Company in 1982 and subsequently sold along with the rest of Stroh's assets to the Pabst Brewing Company in 1999. In Milwaukee, Schlitz was hired as a bookkeeper in a tavern brewery owned by August Krug. In 1856, he took over management of the brewery following the death of Krug. Two years after Schlitz married Krug's widow, he changed the name of the brewery to the Jos. Schlitz Brewing Co. Schlitz died May 7, 1875, when on a return visit to Germany; his ship hit a rock near Land's End, Cornwall, and sank. Control of the corporation passed into the hands of the Uihlein brothers, nephews of founder August read more

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